Marketing Manager Specialty and Vegetables

• Convert the Global CP strategies and the BU Strategic House into comprehensive 5Y SMS marketing plans (iPlan)
• Own SMS’s portfolio decisions and manage and allocate A&P (all 4Ps) spent and communication strategy
• Overall responsibility for Portfolio %GP and %MS
• Drive “one story” into Regions per strategic segment
• Drive SMS’s portfolio decisions for the BU, influence and align with EAME priorities
• Set strategic product positioning for critical NPI’s and brand repositioning through actionable Brand Plans
•  Provide clear direction/KPI for CU campaigns, ensure aligned deployment with Portfolio/Product strategy
• Contribute to forecasting with Sales to maximize accuracy and sales efficiency (S&OP)
• Work together with the Regions to build Product + offers (solutions) in support of the intensified Marketing pillar of CP strategy
• Work on developing solutions focused on growers’ needs rather then just product management
• Lead cross-functional campaign teams and own annual E2E campaign cycle with execution and measurement of effective campaign offers that support the delivery of the annual sales targets
• Supports collaboration with local influencers (including channel), local political customers or local members of the influencing group / governmental service.

Knowledge:

• Understanding of agricultural market customer needs and trends
• Knowledge of brand and portfolio management
• In depth knowledge of Syngenta and competitors portfolio on Spec&VEG crops
• Good understanding of regulation and implications ai/ product

Skills:

• 3-5 years’ experience in the agricultural industry (in marketing, sales)
• Experience in the application of crop agronomics and technologies and their contribution to the financial drivers of a grower’s business
• Analytical and project management skills
• Market and financial modelling
• Verbal and written English (advanced level)

Behaviors Critical capabilities for the role:

• Excellent networking capabilities
• Strategic thinking
• Good communication and presentation skills
• Good influencing and negotiation skills
• Flexibility
• Transparent work style
• Creative thinking
• Ability to work with multiple tasks, cross functions

We offer

• A competitive salary/compensation and bonus opportunities
• Voluntary medical insurance
• Meal allowance
• Regular professional trainings
• Extended paid vacation (35 calendar days per year), employee assistance program
• Opportunities for career development within the company

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.

Syngenta Crop Protection keeps plants safe from planting to harvesting.  From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases
as well as droughts and floods, heat and cold.

Syngenta Crop Protection is headquartered in Switzerland.