Channel Strategy Manager

Role purpose :

• Execute business plans to meet or exceed our financial objectives
• Develop collaborative partnerships with our customers
• Develop productive working relationships with key customer contacts in a positive way.
• Leverage consumer insights and partnering with customers to input into the development of a joint business plan.

Business accountabilities :

• Creating & drive channel strategy for the the country & have alignment of the stakeholders
• Drive around direct channel appointments & their performance
• Drive organisational’s focus on retailer reach, penetration & So thru relevant data points @ country/divisional/ region level.
• Drive the loyalty initiatives around direct channel partners & non-transactional accounts
• Drive adoption of digital initiatives & tools linked to the channel 
• Monitoring the competitior activity linked to channel & plan the actions
• Develop a common calendar & planning of channel initiatives.
• Introduce channel management processes and methods where such methods do not currently exist. Upskill relevant teams. 

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.
Syngenta Crop Protection keeps plants safe from planting to harvesting. From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold.
Syngenta Crop Protection is headquartered in Switzerland.

Knowledge, experience & capabilities :

Critical knowledge

• Sales and Marketing principles, particularly around channel mgmt., loyalty programs and marketing communications
• Understanding of agri and rural marketing concepts and methods
• Understanding of the advanced xl for analysis of channel performance

Critical experience

• Proven track record in in sales and sales management min 8-12 yrs
• Proven leadership skills and line management experience
• Proven track record in being a good team player and team management skills
• Strong ability to understand customer needs, structure and business drivers

Critical technical, professional and personal capabilities

• Coordination across functions, in particular with sales teams
• Influencing capability at leadership level
• Handling pressure of multiple channel initiative in various regions
• Right attitude & go getter approach
• Proactive approach

Critical leadership capabilities

• Sets ambitious strategic goals
• Communicates with impact
• Leads change and holds ambiguity
• Builds a culture of innovation
• Focuses on customers
• Manages for performance
• Develops people, organization and self
• Collaborates across boundaries

Critical success factors & key challenges

• Achievement of business objectives of campaigns, and of the
• Quality of campaign management and execution. Understanding and delivery by the sales team
• Coordinating campaigns across multiple crops in varied regions of teh
• Establishment of authority and influence within the

• Once a year Full body check
• Competitive insurance scheme
• Employee assistance program – to take care of your and your loved ones mental health
• Paid Vacation of 30days, 12 Paid Holidays, Maternity and Paternity Leave, compassionate leaves
• Education assistance – for your career growth
• People first culture translated into ‘Most Preferred place to work 2022-23 by Times group’