Seedcare Business Manager

Role purpose :

• Accountable to deliver agreed Seedcare business objectives in the assigned area
• Responsible for demand generation in the assigned area by conducting field promotional activities such as pre sowing campaigns, Farmer Training Programs, Field days and Field trips in the most important villages of his assigned area
• Monitor the activities of the Market development officers (Average span of 8). Manage their day to day activities and ensuring conductance of Field development activities on their front.
• Channel & Retailer Management: Providing detailed updates on the demand generation activities on a day to day basis to the top retailers of the area Strengthen channel footprints in under represented geographies for Seed care business2.
• Identify the right target segments and focus on the grower value propositions which are supported by the required marketing promotional activities.
• Develop and maintain relationships with key influencers in the territory.
• Focus on two major crops given to criterion of Veg demand in that area.
• Ensuring on time submission of updates on the Field Development Activities to the Call Center of the area.

Accountabilities:

• Create season wise Business Plan for his/her region
• Ensure Channel alignment, Business Plan & retailer mapping
• Monthly forecast, sales & liquidation achievement
• MDO deployment/training & hand holding – Weekly work plan to MDOs on demand generation & demand fulfillment objectives.

Knowledge, experience & capabilities:
Critical knowledge:

• Preferably M.Sc./MBA with B.Sc. (Agri/Seed Technology)
• Commercial Acumen / Designing of Commercial Schemes 
• Techno Commercial 

Critical experience:

• Seeds sales experince in addition to CP will be preferred
• Robust Sales & Business Development experience
• Channel development / Distributor appoitment    
• People management
• Planning and execution

Critical technical, professional, and personal capabilities:

• Should be able to communicate  in English & at least one local language
• Strong business deveoplment skills
• Ability to work in high pressure / high effort environment 

Critical leadership capabilities:

• Ability to lead a team of 6-8 MDOs
• Ability to communicate effectively with internal & external stakeholders

Critical Success Factors:

• Have passion & persistence towards new business development
• Be able to prioritize, convert decisions into actions
  le to engage with local seed multipliers
• Knowledge of seed treatment / seeds business 
• Able to engage with local seed multipliers

Key Challenges:

• Market Creation,Channel Development for Seedcare
• Establishment Seedcare business of on farm Seed Treatment practice in designated area
• Additional information
• Intensive travel with in designated state/districts (20 days in a month during peak season).
• Willing to learn from mistakes & share sucesses/learnings amongst the team (both own & wider)

People are at the heart of what we do:

• Once a year Full body check
• Competitive insurance scheme
• Employee assistance program – to take care of your and your loved ones mental health
• Paid Vacation of 30days, 12 Paid Holidays, Maternity and Paternity Leave, compassionate leaves
• Education assistance – for your career growth
• People first culture translated into ‘Most Preferred place to work 2022-23 by Times group’

Note: Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status.

To learn more visit: www.syngenta.com and www.good-growth-plan

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Syngenta Crop Protection

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.

Syngenta Crop Protection keeps plants safe from planting to harvesting.  From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold.

Syngenta Crop Protection is headquartered in Switzerland.