Business Development and Digital Lead

Role Purpose 

• Support in strategy development / planning / alignment for the market 
• Identify and lead implementation of digitalization efforts across country (while ensuring alignment with global priorities)
• Identify global digital initiatives and tailor it for local market implementation
• Explore, recommend, and support in implementation of local market growth opportunities to enhance existing and diversifying into new products / services
• Identify opportunities to improve farmer experience (channels, partnerships, financing etc.)
• Support in strategy development / planning / alignment for the market 
• Identify and lead implementation of digitalization efforts across country (while ensuring alignment with global priorities)
• Identify global digital initiatives and tailor it for local market implementation
• Explore, recommend, and support in implementation of local market growth opportunities to enhance existing and diversifying into new products / services
• Identify opportunities to improve farmer experience (channels, partnerships, financing etc.)

Strategy & Growth

• Work with GM to develop mid - long term strategy for the country (existing business growth, new business opportunities, digital initiatives)
• Support in cross functional strategic alignment
• Establish performance management framework / KPIs to ensure successful delivery of aligned initiatives

Business development & Expansion

• Identify local market opportunities to grow existing (new geographies, product portfolio expansion) and diversifying into new product/services through third party collaborations.
• Identify and introduce initiatives to improve farmer experience (Channel improvement, solving for key farmer pain points)

Digitalization & Farmer Experience

• Develop digital strategy/roadmap and oversee/track implementation of initiatives
• Identify emerging digital trends and evaluate product/service market fit in collaboration with Digital Marketing Team
• Develop framework to assess and track farmer happiness
• Identify/lead initiatives to increase farmer happiness
• Explore digital partnerships to have step change in farmer experience (Farm to market, Financing, etc.)
• Bring organization closer to the tech landscape of Thailand by collaborating with key stakeholders (Digital players, NICs, Tech leaders etc.)

Qualifications

• At least 10 years of work experience with leading players in related industry
• Good understanding of digital ecosystem of Thailand market
• Must have worked at leadership positions
• Able to think through and drive execution of initiatives

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.
Syngenta Crop Protection keeps plants safe from planting to harvesting. From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold.
Syngenta Crop Protection is headquartered in Switzerland.