At Syngenta, our goal is to build the most collaborative and trustworthy team in agriculture, providing top-quality seeds and innovative crop protection solutions that improve farmers' success. To support this mission, Syngenta’s Marketing Team is seeking a Web Analytics Analyst in Vicente Lopez, Buenos Aires. This role will combine technical skills in web analytics, tag implementation, and data integration to drive digital marketing strategy.
Accountabilities
- Lead data analysis and visualization projects for audience creation and digital marketing strategy optimization
- Drive CRM data integration strategies and Marketing tactics
- Monitor web data quality and digital KPIs
- Collect measurement requirements for landing pages and implement events, pixels, and all types of tags to ensure user behavior traceability and attribution
- Create reports and dashboards for campaign tracking and always-on metrics for countries in the region
Company Description
About Syngenta
Syngenta is a global leader in agricultural innovation with a presence in more than 90 countries. Syngenta is focused on developing technologies and farming practices that empower farmers, so they can make the transformation required to feed the world’s population while preserving our planet. Its bold scientific discoveries deliver better benefits for farmers and society on a bigger scale than ever before. Guided by its Sustainability Priorities, Syngenta is developing new technologies and solutions that support farmers to grow healthier plants in healthier soil with a higher yield. Syngenta Crop Protection is headquartered in Basel, Switzerland; Syngenta Seeds is headquartered in the United States. Read our stories and follow us on LinkedIn, Instagram & X.
Qualifications
Required:
- 3-5 years of experience in similar Analytics and Digital Marketing roles
- Proven experience working with multicultural teams
- Advanced proficiency in Google Analytics 4 (GA4) implementation and analysis
- Expert-level knowledge of Google Tag Manager for complex tracking solutions
- Experience with BigQuery for data analysis and management
- Working knowledge of HTML and JavaScript for tag implementation
- Proven expertise in data visualization tools (Looker Studio, Power BI, or similar)
- Experience creating and maintaining automated reporting systems
- Advanced English
- Ability to communicate technical insights clearly
- Proactivity and capacity to propose improvements
Additional Information
Be part of the Syngenta Experience
- Competitive salary and attractive benefits
- Dynamic and international environment
- Modern office environment and collaboration tools
- Forward thinking policies (e.g. remote working, career breaks)
- Support personal development in a diverse and inclusive environment
Important:
Beyond just believing in the power of diversity, Syngenta promotes an inclusive culture that embraces differences in all its forms. Here we believe that the feeling of belonging allows people to be the best versions of themselves, building an increasingly welcoming and productive environment. All candidates qualified for our positions, without distinction of race, gender, age, nationality or disability.
*This position will require immediate availability.
* This position will not provide relocation support.
Be part of a leading company that brings the potential of plants to life
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