Brand / Product Manager

• Manage the existing of brands portfolio within the assigned area (crops and product line), with the objective managing overall product life cycle management  of achieving or exceeding our 5-year business growth plan.
• Determine and develop future pipeline, launch NPI and achieve peak sales in 3-5 years
• Create and implement brand strategies and direct campaigns to drive grower awareness, usage, and loyalty.
• Bring new technology to growers, aligned to their needs, and further strengthen the leadership position of Syngenta in the Indonesia agriculture market.

Accountabilities:

• Create brand strategy and plans to achieve growth and development of the portfolio aligned with company goals.
• Conduct market research and competitive analysis to identify opportunities and threats
• Manage end to end cross-functional activities and stakeholders to ensure the delivery of brand objectives.
• Strengthen the assigned portfolio with strong pipeline and innovation to growers.
• Develop A&P plans and co-ordinate implementation with the Campaign Team and creative agencies.
• Create pricing structure and value pricing, guide for channel strategy, aligned with overall marketing objectives for assigned portfolio and companies objectives
• Co-ordinate with Technical Excellence Team to ensure brand functional and emotional benefits are fully demonstrated to growers and Sales Team
• Lead PLT cross functional team
• Manage country, region, and global stakeholders to ensure smooth functioning of portfolio business and commercial processes.
• Develop competitive landscape and analysis related to the market, crops and brands to create winning edge

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs. Syngenta Crop Protection keeps plants safe from planting to harvesting. From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold. Syngenta Crop Protection is headquartered in Switzerland.

• Holds bachelor degree (S1) in Agriculture/ Agronomy, Marketing/ Economics/ Business, Biology/ Biotechnology, or any related Science background. Master degree is preferred and become advantage.
• Have a minimum working experience for 5 years in commercial or marketing areas
• Experience in product management / new product development and market launch
• Have knowledge about Brand Management principles, project management, agriculture market, commercial acumen
• Demonstrated leading diverse team but not direct report
• Strong in problem solving related to the products
• Attention to detail and able to condense and communicate complex information
• Proactive self-starter
• Robust analytical and conceptual skills, broad financial understanding
• Ability to think in a structured and strategic manner

• This position require to travel extensively, in most case travel to village
• This position occasionally will need to work on the weekend